Closet Goop is a lovechild of the desire to tastefully assimilate creative style bundles while remaining resourceful. I’ve sustainably shopped since high school, and as I was exploring my identity I realized that some things just weren’t meant for me anymore. My wardrobe had become a host of a technicolor mess. Rather than doing a basic Instagram or Snapchat story sale, I wanted to exercise my creativity by creating a page where I could help my consumers find an already packaged look with a curated energy tied to it.

Thus, Closet Goop was born.